People would rather look than read. Particularly in the vacation-rental market. Which is why you must  pay special attention to your pictures. That means either hiring a professional photographer or at least getting some professional advice. We discuss both options in this article.

Note: You can click on the image to view the first page of the article. Then click Close in the lower right corner to return here.

In this PDF (Acrobat) downloadable article you'll learn:

• Expert tips on taking great photos, from a professional photographer who specializes in doing interior and exterior shots of vacation rentals.
• How to avoid the amateur "snapshot" look in your photos.
• Creative ideas for "dressing the set" to make your photos more appealing.
• What to look for in a professional photographer if you decide to hire one.
• How to find a professional photographer (or a talented amateur) in your area with the right set of skills for taking the shots you need.
• How to work with your photographer, once you find the right one.
• A terrific source of "inspiration shots" to get your creative juices flowing!

This article is also available on our Vacation Rental Secrets & Sources CD if you'd prefer to get it that way rather than downloading it. For the Secrets CD, please click here.